About Youser

At Youser, we believe that the most useful, usable and enjoyable solutions are those that are created by putting their users first.

In our work we pay particular attention to two key elements. The first is a thorough understanding of the user's needs, desires, abilities and constraints. The second is frequent user involvement in the evaluation of design prototypes at different levels of detail throughout the design process. These elements allow us to quickly narrow the design space and focus on the most appropriate design solution.

Our Services

Youser can help:
to evaluate prototypes or existing solutions with YOUR users to pinpoint potential areas of weakness and propose alternative solutions
to determine and/or refine needs and requirements of your users
to elaborate a powerful and effective design
throughout the whole solution lifecycle from conception to release, to ensure that your solution truly meets the needs of your users.

Youser can teach:
your team (UX, dev or IT) or class
how to evaluate interfaces with real users (the entire UX-evaluation process, from scenario design to presentation of the results)
how to measure UX, usability and accessibility
about the theoretical foundations of UX, usability, accessibility, Cognitive Ergonomics and Human Factors.


How we view the lifecycle of a solution and the methods we use at each stage:
  • Ready to go?
  • illustration of a coffee
  • number one 1
  • Idea/conception
  • Focus groups
  • Observation
  • Interviews
  • number two 2
  • Needs and requirements
  • Gathering and Analysis
  • Focus groups
  • Observation
  • Interviews
  • Use cases
  • User profiles
  • Card sorting
  • Task analysis
  • Ethnography
  • Cognitive walkthrough
  • Personas
  • number three 3
  • design, low-fidelity
  • prototyping and early stage evaluation
  • Wireframes
  • Sketching
  • Storyboards
  • Style guides
  • Scripted simulation
  • Wizard of Oz
  • number four 4
  • high-fidelity prototyping
  • late-stage evaluation and development
  • Heuristic evaluation
  • Usability testing
  • Eye tracking
  • A/B testing
  • Interviews
  • Questionnaires
  • Think aloud
  • number five 5
  • release
  • Customer support analysis
  • Log analysis
  • And finally
  • illustration of a beer

Of course, this lifecycle is iterative - sometimes it may be necessary to go back a step (or even 2!) to create a truly useful and enjoyable product.

We are Youser

Youser - that's us: a team of UX adepts, coming from different disciplines with different interests and skills, striving to make the interactive world a better place.



Think we can help you create a great solution for your users? Don’t hesitate to contact us by email or phone (+41 76 517 46 19).
We’ll be happy to discuss your needs and provide more information about our approaches and services.

Youser Sàrl
c/o Fri Up
Passage du Cardinal 11
CH-1705 Fribourg